Original title
Love in Action
Released
2/14/2010
Origin country
GR
Genre
Drama, Romance, TV Movie
Production companies
Max Productions, Lacta
Budget
—
Revenue
—
Runtime
0hr 30min
To promote Lacta chocolate bar in Greece, Kraft Foods and OgilvyOne Athens crowd sourced a 27-minute branded-entertainment film. On Valentine's day the film aired on Greece's top TV channel and online, with great success.
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